UX Strategy Course

Master UX strategy and Unleash your design leadership potential

Become a highly sought-after strategist and leader with our comprehensive UX strategy course. Unlock the secrets to creating successful user-centered solutions that impress stakeholders and customers, and take your career to the next level in just a few weeks.

UX Strategy Blueprint

On demand course

36 actionable lessons

28 page activity workbook

Lifetime access

By Make:Iterate

Trusted by world-class product teams and over 30,000 Makers, thinkers, and doers

Learning outcomes

Win Hearts And Minds

Discover the secrets to creating a user-centered UX strategy that wins the hearts and minds of stakeholders and users. Stand out from the crowd and become an indispensable part of your team with our unique and highly effective approach, while delivering results that impress everyone.

  • Create an impactful UX Strategy
  • Get a shrewd sense of business acumen
  • Build powerful stakeholder connections
  • Position yourself as a design leader
  • Find gaps in the market and fill them
  • Set UX metrics that hit business targets

The curriculum

Learn By Doing

Get ready to transform your UX strategy skills with our comprehensive and practical course. With 36 actionable lessons, you’ll gain hands-on experience to lead UX strategy projects from start to finish. Our unique approach ensures you start seeing immediate results in your UX design work.

Part 1: Level Up Your Business Acumen

Develop a strategic mindset and establish yourself as a design leader within your organization. Gain the skills to design a UX strategy that aligns with business objectives and meets user needs.

Part 2: Quickly Become A Domain Expert

Learn how to research the market and identify market gaps and opportunities. Discover best practices for developing and evaluating concepts that meet user needs and business objectives.

Part 3: Find and Fill Gaps in the Market

Explore proven techniques for researching the market and identifying opportunities to create products and experiences that fill gaps and meet user needs. Develop a strategic approach to positioning your products in the market.

Part 4: Establish High Impact UX Metrics

Learn to measure the success of your ideas and establish UX metrics that hit business targets. Gain practical advice on how to choose and track the right metrics to ensure your UX strategy drives measurable results.

Part 5: Design A Compelling UX Strategy

Design a memorable and compelling UX strategy document that aligns stakeholders around a shared vision and provides clarity to the entire product development team. Learn to communicate your ideas effectively and build strong relationships with influential stakeholders.

Part 6: Turn Your UX Strategy into reality

Put your UX strategy into action by learning how to create prototypes and test your ideas with users. Gain practical advice on how to collaborate effectively with your team and create a culture of continuous improvement.

Success stories

Learn To Lead

Transform yourself into a confident and inspiring UX design leader by gaining the skills to develop a clear vision for your UX strategy, inspire your team to achieve it, and communicate it with clarity and conviction. Stand out from the crowd as a strategic thinker who can see the big picture and make things happen.

Exclusive Launch Offers

Don’t Miss Out

Act now to transform your UX design career with our comprehensive UX strategy course at a discounted rate. Don’t miss out on this limited-time offer. Take advantage of our early bird pricing before it’s too late.

1:1 Coaching package

Everything in the UX Strategy Blueprint + 12 hrs of coaching calls to use within a 12 month period. Subject to availability.




UX Strategy Blueprint

6 x modules, with over 36 videos, and a 28 page activity workbook, expertly guided by UX Strategy Consultant Jack O’Donoghue.



By Make:Iterate

Trusted by world-class product teams and over 30,000 Makers, thinkers, and doers