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Design thinking, with its human-centered approach, is revolutionizing the healthcare industry by addressing some of its most pressing challenges.  This methodology, which focuses on empathizing with users, defining problems, ideating solutions, prototyping, and testing, is particularly well-suited to tackle complex issues where human experience and interaction are key.  Here are five significant challenges within the…

PRO INSIGHT UX Design is a deceptively challenging but immensely rewarding career. When you take passionate, creative, hard working people and put them in a high-pressure (often corporate) environment, challenges are inevitable. Or even worst, burnout. If you want to succeed in the long run, you need to do a few things. First, you need…

The need for innovative solutions that put patient care and outcomes first has never been greater. Design Thinking, a human-centered approach to innovation, has emerged as a powerful methodology to address this challenge.  It enables healthcare professionals to create solutions that are not only effective but also empathetic and user-friendly.  Here’s a step-by-step guide on…

PRO INSIGHT When we’re passionate about our work, negative feedback can hurt. But if we remove the emotion, that same feedback can drive us forward. All feedback is data, data that we can use to make future decisions. No matter the source, it can act as a signal that tells us what impact our work…

PRO INSIGHT Decision making is an overlooked skill for UX Designers. Not only do good decisions lead to better results. They also help us build momentum, keep pace, earn trust, and meet our deadlines. But we’re often faced with decisions that don’t have a clear ‘best’ answer. Or we don’t have all the data we…

‘How Might We’ (HMW) workshops are a cornerstone of design thinking and an essential tool in the modern UX designer’s toolkit. These workshops are designed to open up the floor to innovative thinking and collaborative problem-solving. This guide aims to provide you with a concise and actionable roadmap to running successful ‘How Might We’ workshops,…

Measuring the impact of social design projects has never been more important.  These projects, at the intersection of creativity and social innovation, have the power to drive significant change in communities and societies.  Yet, the true value of these initiatives often lies hidden beneath the surface, in the tangible and intangible shifts they bring about. …

Behind every successful SaaS platform is a meticulously crafted UX strategy. In the SaaS arena, UX Strategy is challenged with maintaining user engagement, retention, and long-term success. The problem? Amidst the digital noise, how can SaaS companies ensure their platforms don’t just function, but flourish by genuinely satisfying user needs and expectations?  In this article,…

UX Strategy is the art and science of making decisions about how to design a user experience. A good UX Strategy can inspire your team and provide clarity and direction throughout a project. In this article we share 7 tips to help you think and act strategically even if you don’t have the opportunity to…

UX Strategy provides the context and sets the direction. UX Design explores solutions and executes them. Both work hand in hand to make sure that everyone is aligned, focused, and effective. In this article we’ll look at the differences between UX Strategy and UX Design, how they work together, and what you can do to…